Grok: Pricing, Features & Best Use Cases

Our take: Pick Grok when you want a chat assistant with live web and X search plus image and video generation, and use the same models through an API billed per token.

Main limitation: Consumer plan prices (SuperGrok, SuperGrok Heavy) were not visible in the viewed locale, so what a paid tier costs is unconfirmed.

By the AI Tool Atlas editors. Based on the vendor's official documentation; we have not tested this product hands-on. What “documented overview” means

Who should use Grok

Pick Grok when you want a chat assistant with live web and X search plus image and video generation, and use the same models through an API billed per token. Based on the vendor's documentation, not on a hands-on test.

Best for: Developers

Also a good fit for

X users
General users wanting a chat assistant

Consider another tool if consumer plan prices not shown in the viewed locale

Or if

Higher limits and best model require SuperGrok or SuperGrok Heavy
API usage requires purchasing credits

Grok in the news

Headlines from US outlets, selected automatically — not endorsements. Updated Oct 12, 2026

Grok pricing and usage limits

Prices checked Oct 1, 2026 on the official US pricing page. Official pricing ↗ Prices and limits change often.

Vendor pricing page re-checked automatically 3 days ago: no changes detected.

The official Grok pricing page as we saw it. grok.com, captured Oct 1, 2026

Free access and trial conditions

Free to try on web and in the apps; upgrade to SuperGrok for higher limits.

Paid plans: what changes as you upgrade

Free web

Free source (opens in a new tab)

Monthly

For: Trying Grok

Limits

Limits not stated on the pages checked

Includes

Free to try on web, iOS and Android

No API

SuperGrok web

See official pricing source (opens in a new tab)

Monthly

For: Regular users needing higher limits

Limits

Chats 5x longer than Lite
Expert mode with higher limits on the best model

Includes

HD 720p, 30-second video
Longer voice conversations

2 more

Faster responses
Stronger coding tools

SuperGrok Heavy web

See official pricing source (opens in a new tab)

Monthly

For: Very complex tasks and power users

Limits

Maximum usage at the fastest speed

Includes

Everything in SuperGrok
Large team of collaborating agents

1 more

X Premium+ at no extra charge

API: grok-4.7 api

Usage-based source (opens in a new tab)

Per use

For: Developers

Limits

500k token context

Includes

Configurable reasoning
Agentic tool calling

API billed separately

Usage caps, credits and extra costs

API usage is billed per token; Voice and Imagine APIs have their own rates.

What is Grok, and how does it work?

Grok is an AI assistant available at grok.com with chat, search and companion features. A developer API documented at docs.x.ai (branded SpaceXAI Docs) covers text, reasoning, image and video generation, voice, web and X search, and tool calling.

Grok's official site: how the product presents itself. grok.com, captured Oct 1, 2026

What you provide and what you get back

What you give Grok and what comes back, from its documentation

You provide

Text prompts and follow-ups
Uploaded files, PDFs and images
Voice
Reference photos for image and video generation

You get back

Chat answers with live citations
Images (up to 2K) and video (up to 15 seconds)
Code
Spoken replies

Where you can use it

Platforms: Web, API
Account: Required
Models / versions: Grok 4.5 on grok.com; Grok 4.7 via API/Cursor/Grok Build
Image output: Up to 2K
Video output: Up to 15 seconds in chat; Imagine API 480p-1080p from $0.05 per second
Languages: 30+
Voice API: Agent $0.08/min, TTS $15 per 1M chars, STT from $0.10/hour
Image input: jpg/jpeg or png, up to 20MiB each

What people use Grok for

Scenarios are worked out by our editors from the documentation; the actual result depends on your input and plan.

General Q&A and chat

Who: People who want answers on breaking news
You provide: A question about a current event
Expected result: An answer with live citations from the web and X
Plan needed: Free; higher limits on SuperGrok
Limitation: Without search tools a model only knows its training data source (opens in a new tab)

Web and X search

Who: Developers building on the Grok API
You provide: API key and a prompt
Expected result: Model responses with tool calling and web or X search
Plan needed: API billed per token
Limitation: Usage requires purchasing credits source (opens in a new tab)

Image and video generation

Who: Creators making quick visuals
You provide: Text prompt or reference photo
Expected result: Image or short video in the same thread
Plan needed: Imagine in chat; paid tiers for longer or HD video
Limitation: Video is up to 15 seconds at 720p in chat source (opens in a new tab)

Key features and their practical limits

Feature overview on the official site. grok.com, captured Oct 1, 2026

Grok models (docs list Grok 4.7)

Latest flagship model, 500k-token context, configurable reasoning (grok-4.7 in the API docs) Handles code and general chat in one model

Access: API and chat; best model with higher limits on SuperGrokLimit: Knowledge cut-off is May 2026 source (opens in a new tab)

Image and video generation (Imagine)

Generates and edits images and video from text or reference photos Lets you iterate on visuals without leaving the conversation

Access: Chat; Imagine API from $0.02 per image and $0.05 per second of videoLimit: Image up to 2K, video up to 15 seconds source (opens in a new tab)

Speech-to-speech and TTS

Speech-to-speech and text-to-speech conversations and API Natural voice back-and-forth

Access: Chat voice mode; Voice API (agent $0.08 per minute)Limit: Longer voice conversations need SuperGrok source (opens in a new tab)

Web and X search tools

Server-side Web Search and X Search tools Brings current events into answers

Access: API tools and chat searchLimit: Must be enabled in the API for realtime data source (opens in a new tab)

Pros, cons and deal-breakers

Reasons to choose Grok

Public developer API with documentation Developers can integrate the same models without a separate vendor documented source (opens in a new tab)
Multimodal: text, image, video, voice One thread covers text, images, video and voice documented source (opens in a new tab)
Built-in web and X search tools Answers can reflect events from the last hours rather than the training cut-off documented source (opens in a new tab)

Check before paying for Grok

Consumer plan prices not shown in the viewed locale Cannot compare consumer costs before signing in or in a USD locale documented source (opens in a new tab)
Higher limits and best model require SuperGrok or SuperGrok Heavy Heavy users must move to SuperGrok or Heavy for the strongest model documented source (opens in a new tab)
API usage requires purchasing credits API work needs prepaid credits and budget tracking documented source (opens in a new tab)
Some personas flagged as mature content Content filters and audience settings matter for mature personas documented source (opens in a new tab)

How to use Grok for researching a breaking news topic

Grok documentation: where the steps below come from. docs.x.ai, captured Oct 1, 2026

Set up Grok

Open grok.com or the iOS or Android app
Sign in with an X or email account
Pick the Search mode before asking

Example: researching a breaking news topic

Ask for the latest developments on a named event
Open the cited links from the answer
Ask a follow-up to narrow to a region or date
Switch to Imagine to turn the summary into an image if needed

Review and export the result

Open at least two cited sources and confirm the claims
Check the date of each source against the question

Example prompt suggested by our editors (not a recorded output of the product)

Summarize what happened today in the semiconductor export news, cite sources from the web and X, and note anything unconfirmed.

Grok API

Grok documentation (continued). docs.x.ai, captured Oct 1, 2026

API access and separate billing

Grok has no public API in its official documentation. grok-4.7 at $2.00 input / $6.00 output per 1M tokens; Imagine and Voice APIs priced separately. API documentation ↗

Best Grok alternatives for different needs

"Better suited" is based on documented features and pricing, not on a head-to-head test.

ChatGPT: better suited to

Claude: better suited to

Google Gemini: better suited to

Perplexity: better suited to

Alternatives
Alternative	Pricing	Limitation
ChatGPT	—	—	Compare
Claude	—	—	Compare
Google Gemini	—	—	Compare
Perplexity	—	—

Explore Grok further

Grok pricing, plan by planEvery plan with USD prices, limits and what is free.Best Grok alternativesTools for the same job, by need and starting price.DeepSeek vs GrokHead-to-head with a verdict and a side-by-side table.Grok vs ChatGPTHead-to-head with a verdict and a side-by-side table.Grok vs ClaudeHead-to-head with a verdict and a side-by-side table.Grok vs GeminiHead-to-head with a verdict and a side-by-side table.Perplexity vs GrokHead-to-head with a verdict and a side-by-side table.Best AI chatbot toolsOur picks in this category, compared by price and free tiers.Prompts for GrokReady-to-copy prompts with their sources.

Related to Grok

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Guides and comparisons

Grok user reviews

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Grok FAQ

What does Grok cost?

Consumer plan prices were not shown in the viewed locale; the API lists grok-4.7 at $2.00 per 1M input tokens and $6.00 per 1M output tokens. source (opens in a new tab)

Is there a free version?

Yes, Grok is free to try on the web and in the iOS and Android apps, with SuperGrok offering higher limits. source (opens in a new tab)

Can Grok search current events?

Yes, it searches the web and X live, and the API needs the Web Search or X Search tools enabled. source (opens in a new tab)

What video length can I generate?

The site lists text-to-video up to 15 seconds at 720p, and SuperGrok mentions HD 720p, 30-second video. source (opens in a new tab)

Which model does the API offer?

The docs lead with grok-4.7 with a 500k-token context and configurable reasoning. source (opens in a new tab)

Sources and review methodology

Official sources and verification dates

Plans - Grok pricing · checked Oct 1, 2026
Grok on x.ai homepage · checked Oct 1, 2026
Grok Models & Pricing docs · checked Oct 1, 2026
Models / engine, vendor page docs · checked Oct 11, 2026 · what_it_is.models_versions

Not verified: USD prices for SuperGrok, SuperGrok Heavy and Lite; Free tier usage limits; Privacy and data training terms (privacy page returned 404); Business plan details.

How we documented and maintain this page

Every fact about Grok above comes from the 4 official pages listed here, last compared on Oct 1, 2026; we have not run Grok ourselves, so it has no editorial score. How we check and re-check pages.

Article updated Oct 2, 2026; prices checked Oct 1, 2026. Outbound links to vendors are plain links; we do not earn commissions. How we review · Report an error