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Veo 3.1 ×

Luma ×

Veo 3.1 ×
Luma ×

Comparator · Video

Veo 3.1$4.99/mo (Google AI Plus)vsLuma$30 (Plus)

Starting price$4.99/mo · $30

Free tierno · no

Plans documented5 · 5

Platforms1 · 2

Comparison of Veo 3.1, Luma
	Veo 3.1 Visit website for Veo 3.1 (opens in a new tab)	Luma Visit website for Luma (opens in a new tab)
Category	Video	Video
Main use cases	Generating short clips from text prompts Animating still images into video Creating video with synchronized audio Prototyping ads and storyboards Adding video generation to apps via API	Generating video clips from text or images Creating images with multiple models Editing and iterating on visual content Collaborating with guest editors
Best for	Developers adding video generation, Marketers and content creators, Filmmakers prototyping scenes	Video creators, Creative agencies, Marketers producing visual content
Platforms	API	Web, API
Pricing model	Paid	Paid
Pricing	Gemini API paid tier, per second: Veo 3.1 Standard $0.40 (720p/1080p), $0.60 (4K); Fast $0.10-$0.30; Lite $0.05-$0.08. Consumer access via Google AI Plus $4.99/mo and Google AI Pro $19.99/mo (US page). Checked Sep 29, 2026. Official pricing ↗	Plus $30/mo ($300/yr, 10,000 credits); Pro $90/mo ($900/yr, 40,000 credits); Ultra $300/mo ($3,000/yr, 150,000 credits); Team/Enterprise: contact sales. Checked Sep 29, 2026. Official pricing ↗
Key features	Text-to-video generation Image-to-video generation Native audio generated with video Standard, Fast and Lite API variants Up to 4K output on Standard and Fast Per-second API billing	Luma Agents across video, image, audio and text Ray 3.2 video model Luma and third-party image/video models Multi-keyframe control (up to 16 per clip) via API HDR generation and EXR export via API Commercial use on all individual plans
Pros	Generates audio together with video Lite variant starts at $0.05 per second (720p) Available both via API and Google AI consumer plans Published model card and tech report	Commercial use included on all individual plans Up to 20% off with yearly billing Access to third-party models in one place
Limitations	Not available on the Gemini API free tier API billed per second of output, so costs scale with length 4K not supported on Veo 3.1 Lite Consumer video generation requires a paid Google AI plan	Paid plans start at $30/month billed monthly Usage capped by monthly credits Team and enterprise pricing requires contacting sales
Ratings	Editorial Not yet reviewed Users No user reviews yet	Editorial Not yet reviewed Users No user reviews yet
Review status	Listed Verified Oct 1, 2026	Listed Verified Oct 1, 2026