Niti Lift (D2C 45-day pilot) web
$2,000/mo source (opens in a new tab)
Month
For: CMO and growth teams
Limits
- 45-day pilot with outcome guarantee
Includes
- Decision queue
- Attribution reconciliation
1 more
- Margin-priced recommendations
Productivity & writing · pricing
Niti AI pricing in 2026: Lift, Vantage, NBFC pilot, Agency and Enterprise explained
Choose Niti if you run D2C or marketplace advertising and want ranked budget decisions priced on margin and graded afterwards, starting with a $399 per month Vantage plan or a 45-day Lift pilot.
- Starting price
- $399/mo (Niti Vantage)
- Free option
- Yes
- Plans
- 5
- Prices checked
- Oct 2, 2026
Niti AI pricing page, captured
Our own captures of each vendor's public pages. Click a frame for the full-size image.
Niti AI plans and what they include
Niti AI sells engagements, not self-serve seats, and our data lists no free plan. Niti Lift is a 45-day D2C pilot at $2000 per month plus $1K activation, with a decision queue, attribution reconciliation and margin-priced recommendations. The pilot has an outcome guarantee: month two is credited if nothing favourable lands.
Niti Vantage is $399 per month standalone, with anomaly watch, five-whys root cause and an audit trail. The NBFC 90-day pilot is $3500 per month plus $2K activation, with a pipeline bottleneck map and causal analysis. Agency partner is custom-priced at 40% off standard, and Enterprise is custom with a dedicated analyst. A free margin audit is offered. Prices checked on 2026-10-02.
Niti AI plans compared
| Plan | Price | Billing | Who it is for | Key limits | API |
|---|---|---|---|---|---|
| Niti Lift (D2C 45-day pilot) web |
$2,000/mo | Monthly | CMO and growth teams | 45-day pilot with outcome guarantee | Not stated |
| Niti Vantage web |
$399/mo | Monthly | Explaining sudden changes | Not stated | Not stated |
| NBFC 90-day pilot web |
$3,500/mo | Monthly | Lending companies | 90-day pilot | Not stated |
| Agency partner web |
Custom pricing | Unknown | Boutique performance agencies | Not stated | Not stated |
| Enterprise web |
Custom pricing | Unknown | Large groups | Not stated | Not stated |
Which Niti AI plan to pick
| If you | Pick | Why |
|---|---|---|
| you run a D2C brand and want to test margin-based budget decisions | Niti Lift, $2000/mo plus $1K activation | A 45-day pilot with an outcome guarantee and a decision queue. |
| you want monitoring without a pilot engagement | Niti Vantage, $399/mo | Standalone anomaly watch, root-cause analysis and an audit trail. |
| you are an NBFC looking at lending pipeline bottlenecks | NBFC 90-day pilot, $3500/mo plus $2K activation | A 90-day pilot with pipeline bottleneck mapping and causal analysis. |
| you manage marketing for many clients | Agency partner (custom) | Deploys across client accounts at 40% off standard. |
| you need a dedicated analyst | Enterprise (custom) | Custom pricing; price not stated. |
What is free, what costs extra
Free access and trial
Free margin audit offered.
45-day pilot with outcome guarantee: month two credited if nothing favourable lands.
Extra costs and taxes
Activation fee on pilots.
Not stated.
Costs that are easy to miss
- Pilots carry an activation fee on top of the monthly price: $1K for Lift and $2K for the NBFC pilot.
- Engagements are sales-led and start with a pilot.
- You need to connect ad and store data to get results.
- Taxes are not stated in our verified data.
Niti AI pricing and usage limits
Prices checked Oct 2, 2026 on the official US pricing page. Official pricing ↗ Prices and limits change often.
Free access and trial conditions
Free margin audit offered.
45-day pilot with outcome guarantee: month two credited if nothing favourable lands.
Paid plans: what changes as you upgrade
Niti Vantage web
$399/mo source (opens in a new tab)
Month
For: Explaining sudden changes
Includes
- Anomaly watch
- Five-whys root cause
1 more
- Audit trail
NBFC 90-day pilot web
$3,500/mo source (opens in a new tab)
Month
For: Lending companies
Limits
- 90-day pilot
Includes
- Pipeline bottleneck map
- Causal analysis
Agency partner web
Custom pricing source (opens in a new tab)
Unknown
For: Boutique performance agencies
Includes
- Deploy across client accounts
Enterprise web
Custom pricing source (opens in a new tab)
Unknown
For: Large groups
Includes
- Dedicated analyst
Usage caps, credits and extra costs
Activation fee on pilots.
Not stated.
How much Niti AI costs per year
At the listed prices, a single user pays between $4,788 and $42,000 a year on the fixed-price plans, or nothing on the free tier within its limits. Annual billing discounts, taxes and usage-based extras are listed per plan above where the vendor publishes them.
Niti AI FAQ
How much does Niti cost?
Niti Vantage $399/month; Niti Lift D2C pilot $1K activation plus $2K/month. source (opens in a new tab)
Is there a free option?
A free margin audit is offered; no free self-serve plan. source (opens in a new tab)
Is there an NBFC option?
Yes, a 90-day pilot at $2K activation plus $3.5K/month. source (opens in a new tab)
How much does Niti Lift cost?
$2000 per month plus a $1K activation fee, for a 45-day pilot.
What is the outcome guarantee?
If nothing favourable lands, month two of the pilot is credited.
Does Niti AI have a free plan?
No self-serve free plan was seen, but a free margin audit is offered.
How much is Niti Vantage?
$399 per month, standalone.
More about Niti AI
- Full Niti AI guide: features, use cases, how-to and sources.
- Best productivity & writing tools compared by price.
- LLM API token cost calculator if you pay per token instead of per seat.