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Bloom ×

Adobe Firefly ×

Bloom ×
Adobe Firefly ×

Comparator · Image generation

Bloom$100/mo (Scale)vs

Adobe FireflyFree tier

Starting price$100/mo · free

Free tierno · yes

Plans documented1 · 10

Platforms2 · 4

Comparison of Bloom, Adobe Firefly
	Bloom Visit website for Bloom (opens in a new tab)	Adobe Firefly Visit website for Adobe Firefly (opens in a new tab)
Category	Image generation	Image generation
Main use cases	Generate on-brand campaign images Create branded product video Build launch decks Produce on-brand email Give agents brand context	Generating images from text prompts Editing photos with generative fill Creating short videos from text or images Producing marketing and social media visuals Translating video into other languages
Best for	Marketing teams, Agencies, Teams using AI agents	Designers already using Adobe Creative Cloud, Marketing and social media teams, Creators needing image and video generation in one tool
Platforms	Web, API	Web, Desktop, Mobile, API
Pricing model	—	Freemium
Pricing	Scale plan $100/mo (500 credits/mo shown, billed monthly; annual 20% off); higher credit tiers available. Other plans not seen. Checked Sep 29, 2026. Official pricing ↗	Free plan with limited daily generations; Firefly Standard $9.99/mo (2,000 credits); Firefly Pro $19.99/mo (4,000 credits); Firefly Pro Plus $49.99/mo (10,000 credits); Firefly Premium $199.99/mo (50,000 credits). Temporary discounts were shown on some tiers. Checked Sep 28, 2026. Official pricing ↗
Key features	Brand ingestion from sites, social and files Shared brand context MCP server API Templates Team workspaces	Text-to-image and text-to-video generation Generative fill and background removal Audio and speech generation Choice of Adobe and partner AI models Content Credentials marking AI-generated output Integration with Photoshop, Illustrator, Premiere and Adobe Express
Pros	MCP and API access documented Pooled credits for teams on Scale Unlimited team seats on Scale Volume pricing available	Adobe states its own Firefly models are trained on licensed and public-domain content Integrated into widely used Adobe Creative Cloud apps Free tier with daily generations Access to multiple partner models in one place
Limitations	Usage is credit based (500 credits/mo at $100/mo shown) Pricing page shows only the Scale plan; free tier not confirmed Needs brand source material Account required to start	Paid plans rely on a monthly generative credit system Free tier has daily generation limits Requires an Adobe account Partner models are not covered by the same training-data claims as Adobe's own models
Ratings	Editorial Not yet reviewed Users No user reviews yet	Editorial Not yet reviewed Users No user reviews yet
Review status	Listed Verified Oct 2, 2026	Listed Verified Sep 30, 2026